Cookie and Tracking Technologies Policy
Last updated: 10 September 2026
EuroCave Australia is operated by DallMac Pty Ltd ABN 62 641 499 443, trading as MacPhee’s Wine Cellaring Specialists.
This Cookie & Tracking Technologies Policy explains how we use cookies and similar technologies when you visit eurocave.com.au.
This policy should be read together with our Privacy Policy, which explains how we collect, use, disclose and protect personal information.
What are cookies?
Cookies are small text files that are stored on your computer, mobile device or browser when you visit a website.
Cookies help websites function properly, remember preferences, understand how visitors use the site and, in some cases, measure and personalise advertising.
We may also use similar technologies such as pixels, tags, scripts and browser or device identifiers. In this policy, we refer to these technologies collectively as “cookies and tracking technologies”.
How we use cookies and tracking technologies
We use cookies and tracking technologies to operate and improve our website, understand how visitors interact with our content, respond to enquiries and measure the effectiveness of our marketing.
The technologies used on our website may include:
- Essential and functional technologies that are necessary for the website to operate, remember your preferences and provide features you request.
- Analytics and performance technologies that help us understand website traffic, which pages are viewed, how visitors navigate the site and how the website performs.
- Marketing and advertising technologies that help us understand the effectiveness of our advertising, measure conversions and, where applicable, provide advertising that may be more relevant to you.
- Customer experience technologies that help us understand how visitors interact with our website so we can improve its usability and performance.
- Third-party technologies used by service providers that support our website, analytics, customer relationship management and digital marketing activities.
Information that may be collected
Depending on the technology being used and how you interact with our website, information collected may include:
Your IP address, browser and device information, approximate location, pages viewed, referring website, date and time of your visit, links or buttons clicked, time spent on pages and other information about how you interact with our website.
Where you submit an enquiry or otherwise provide information to us, some website activity may also be associated with information you have provided, such as your name, email address or phone number.
We seek to limit the collection of personal information through tracking technologies to information reasonably necessary for our business activities.
Analytics
We may use analytics services to help us understand how visitors use our website and improve its content and performance.
These technologies may collect information about pages viewed, website navigation, device and browser information, approximate location and other website activity.
Analytics information may be aggregated or de-identified where appropriate.
Marketing and advertising
We may use cookies, pixels and similar technologies to understand how people interact with our advertising and website.
These technologies may help us:
Measure visits and conversions resulting from advertising, understand campaign performance, build advertising audiences and deliver or measure advertising that may be relevant to users.
Depending on the services in use, information may be shared with advertising and technology providers such as Google and Meta.
We do not intend for advertising or analytics technologies to collect sensitive information through our website.
Third-party service providers
We use third-party providers to support the operation, measurement and marketing of our website.
These providers may include services used for web analytics, digital advertising, customer relationship management, website optimisation and other website functionality.
Depending on the services active on our website, these may include providers such as Google, Meta, HubSpot and Microsoft.
These providers may set their own cookies or receive information generated when you use our website. Their handling of information is also subject to their own privacy policies and terms.
We periodically review the tracking technologies used on our website and may add, remove or change providers over time.
Overseas processing
Some of our third-party technology and service providers operate internationally and may store or process information outside Australia, including in the United States and other countries in which they or their service providers operate.
Please refer to our Privacy Policy for further information about how we manage personal information and overseas disclosures.
Managing your cookie preferences
Where available, you can use the cookie preference controls on our website to manage your choices about non-essential cookies and tracking technologies.
You can change your preferences at any time by selecting Manage Cookie Preferences on our website.
You can also control or delete cookies through your browser settings. Most browsers allow you to block cookies, delete existing cookies or receive a notification before a cookie is stored.
Blocking some cookies may affect the functionality or performance of parts of our website.
Targeted advertising
You can choose not to participate in certain forms of targeted advertising by adjusting your cookie preferences where available.
Advertising platforms such as Google and Meta may also provide their own controls for managing how information is used to personalise advertising.
How long are cookies stored?
The length of time a cookie remains on your device depends on the type of cookie.
Some cookies only remain for the duration of your browsing session and are deleted when you close your browser. Other cookies may remain on your device for a defined period or until you delete them.
The duration of third-party cookies is determined by the relevant service provider and may change over time.
Changes to this policy
We may update this Cookie & Tracking Technologies Policy from time to time to reflect changes to our website, technologies, service providers or legal requirements.
The latest version will always be available on our website and will show the date it was last updated.
Contact us
If you have any questions about this Cookie & Tracking Technologies Policy, our use of cookies and tracking technologies, or how we handle your personal information, please contact us:
EuroCave Australia
Operated by DallMac Pty Ltd ABN 62 641 499 443, trading as MacPhee’s Wine Cellaring Specialists
Address: 18 Rocklea Drive, Port Melbourne VIC 3207
Phone: 1800 714 355